Why you need to adopt video into your marketing strategy in 2020

    As 2019 comes to an end it is good to look back and reflect on how the past 12 months have been – whether you would class them as successful or not, there may always be somewhere you could improve!

    Below is a list of video marketing strategies in which you can adopt to surpass your competition in 2020:

    Find a good video creator

    Firstly you need to find yourself a local and reliable videographer – preferably someone who can also take great quality photos as well.

    Once you have found a videographer you are happy with you can build a relationship with them and they can get to know you and how your business operates. Once you have a strategy in place it’s time to start filming!

    Where to post your videos

    Once the video/s are complete you now need to discover which platform/s will complement your brands video the most. You can always start by posting on all social media platforms. (My recommendations would be – Facebook, Instagram, YouTube) You can stretch further on more platforms depending on what you wish to achieve with your videos.

    Now simple sit back and review the analytics and see how well your video performs.

    DIY video creation

    For businesses who may not have the budget for professional videos – or the businesses who just simply want to create their own video, there are plenty of ways in which you can achieve short and powerful videos to make an impact. Using social media apps such as Instagram and Facebook they have a stories section where you can post show simple videos to your follows. This tactic is very effective and cost affective to all users. Try it out for yourself!

    Where can I find a Videographer?

    To all businesses seeking to find a professional and reliable videographer in South Wales make sure you contact Sturgiss Digital Videography to book a free consultation.


    • Facebook
    • YouTube
    • Instagram